I am a freelance graphic designer and an artist with years of experience in building client relationships and developing thoughtful, compelling branding. My background in advertising and business inform my research-based and analytical approach in creating impactful branding. My passion for creating pixel perfect design is driven by my innate artistry and creative curiosity. I am always striving to expand my arsenal of skills and foundation of knowledge through professional development.

I developed and perfected my packaging design skills with Novalie Lane. Creating recyclable and compostable packaging was important to this client, and aligned with its commitment to creating simple, clean products. I was able to put my creative problem solving to the test and design beautiful packaging that reflected the brand identity.

My determination and proactive strategy implemented at Pottery Barn Albuquerque generated local campaigns that engaged the community and built local business relationships. It was also here, and at their sister brand Williams Sonoma, that I discovered my knack for training team members and developing problem solving procedures, whilst perfecting my communication skills. 

I mastered the art of time management during my freelance design experience with Bamboo Visions and Workout Anytime. I find that detailed and methodical organization happens to be the key in being a successful, agile priority task manager.

My absolute favorite feeling in the entire world is bringing an idea to life—you just made something, when before there was nothing. It’s something that carries over for me in all of my interests: designing, drawing, cooking+baking, and gardening. I am always interested in a challenge and evolving as a designer. Connect with me at celine.theodore@gmail.com!

| DESIGN |
–

I have a passion for design in everything that I do. With years of freelance design experience, I’ve developed my technical and creative problem solving skills to bring ideas to life.

| BRAND STRATEGY |
–

My education in advertising honed my business acumen. For me the foundation for impactful brand strategy lies in meticulous research and vibrant creativity. 

| ARTISTRY |
–

I’ve been drawing ever since I can remember, and my artistry influences my bespoke designs and creative process.

| LEADERSHIP + TRAINING |
–

My knack for training and developing comes from patience and being very thorough. Not everybody absorbs information the same way, and that’s okay! Observing your team and being adaptable to their needs can facilitate training and make it a productive experience for everyone.

| CUSTOMER SERVICE |
–

The basis for long lasting client relationships and world class customer service is respect and approachable, prompt communication. I make sure to keep my clients in the loop every step of the way so that they feel actively involved in the process.

| POSITIVITY |
–

I approach all my projects with a healthy dose of positivity and enthusiasm, which in my experience, yields to a more energetic environment and satisfied clients.