| Williams Sonoma | Print |
ROLE: graphic designer, copywriter, promoter
TARGET: promote classes and increase participation numbers
I designed class invitations for Williams Sonoma in Albuquerque Uptown during the holiday season. The aim was to promote classes and increase the guest participation numbers during a slow season. The signage was on brand for Williams Sonoma and gave the guest a seamless experience from in store shopping to cooking and skills classes. Guest participation increased by 15% that quarter.